Pay for the base platform plus only the modules you need. No bloated tiers, no paying for features you'll never switch on — and WhatsApp message fees are passed through at cost, never marked up.
The everyday utility every Flowa account runs on. Priced in — so your team can work WhatsApp properly from day one.
A shared WhatsApp workspace for your whole team — the reliable core you build on. Then switch on the add-on modules below as you grow.
Each module is a capability you can turn on and pay for only when it earns its place. Mix and match — your quote reflects exactly what you run.
A human-like AI trained on your business that answers 24/7, with an included-reply allowance plus overage.
Included in your quoteROI, RFM customer segments, and agent performance — the numbers that show what WhatsApp is really earning you.
Included in your quoteA product catalogue plus PayFast, Yoco, Peach, and Ozow — customers pay right inside the chat.
Included in your quoteSend opt-in broadcasts and promotions to your audience and track how each one performs.
Included in your quoteReward repeat customers and turn your best buyers into referrers who bring you more.
Included in your quoteQR entry points and a marketplace presence that bring new customers straight into your chat.
Included in your quoteWhatsApp is run by Meta, and Meta charges a small per-message fee for certain conversations. Rather than hide that inside a bundle, Flowa passes those fees through to you at cost. What Meta charges is exactly what you pay — nothing added.
Inbound and service chats are free. When a customer messages you and you reply within the service window, there's no per-message charge. Template and marketing messages you send are billed by Meta per message, at Meta's published rates for South Africa.
So your bill is simple: your Flowa base platform, plus the modules you've switched on, plus WhatsApp message fees at Meta's cost. No surprises, no markup on Meta's numbers.
For high-volume, mid-market, and enterprise teams. Priced to your scale, not a rate card — we build around the value Flowa creates for your business, then wrap it in the support and assurance a large operation needs.
Flowa is priced as a base platform plus the add-on modules you actually use — so a small shop and a large retailer don't pay the same. Because every business needs a different mix of AI, campaigns, and integrations, we scope pricing to your needs. Book a demo and we'll put together a quote built around what you want to run.
WhatsApp/Meta charges a per-message fee for certain conversations. Flowa passes these through to you at cost — we never mark them up. Inbound and service conversations (a customer messaging you) are free, while template and marketing messages you send are billed by Meta per message. You only ever pay Meta's own rate, on top of your Flowa base platform and any modules you've switched on.
The base platform is the everyday utility: a shared WhatsApp inbox, conversation handling, contact management, and team seats. Everything you need to run WhatsApp as a team is priced in. You then switch on only the add-on modules — like the AI Agent, Analytics, or In-chat Checkout — that your business needs.
Enterprise is tailored to you — priced to your scale, not a rate card. It includes every module, white-label (your own subdomain and branding), an SLA with a dedicated account manager, priority support, custom integrations, guided onboarding and migration, and POPIA and security assurance. Book a demo and we'll build a proposal around your volume and goals.
Looking for more? See the full FAQ on our homepage.
Book a 30-minute demo and we'll show you exactly which modules fit — and what it would cost.